SD Trading Co. designates the Fan & Fuel group to lead their new online retail development

August 11, 2017 – Carlsbad, CA

After 27 years of business, San Diego Trading Company is going digital!

Our partnership with SD Trading Co. marks their first venture into the digital realm, and they’ve entrusted the Fan & Fuel team to guide them on their journey. The comprehensive online retail platform we’ve been tasked with creating will showcase their California lifestyle merchandise and make it available to shoppers from coast-to-coast. In the process, we’ll be developing a new brand/identity for SD Trading Co., including the creation of a new logo that will reflect the San Diego and California culture.

Since their conception in 1995, SD Trading Co. has expanded to 15 locations in Southern California, making them a force in the gift, souvenir, and tourism industry. As fellow San Diegans, we’re truly passionate about the culture we share. One of the things we love most about working with SD Trading Co. is that they’ve made it their mission to capture the essence of West-coast culture and incorporate that authenticity into the design of each of their t-shirts, hats, and other merchandise.

SD Trading Co. is committed to providing original garments of the highest quality to their customers, and we are honored to help them take their mission to the digital realm!

ABOUT FAN & FUEL
Fan & Fuel Digital Marketing Group is an award-winning, full-service, branding design agency specializing in printed collateral, web design, web development, product design and online marketing. It specializes in creating stimulating visuals and high-end functioning website development with the goal of converting users to objectives. We pride ourselves on staying informed of the latest trends and techniques in order to keep our clients in pace with their customers and their competition. Our clients range in size and industries and include Nortek Security & Control, ecoNugenics, Seven MX, Wattie Ink, IVD Research, D Street Bar & Grill, and Zip-it Gear.

For more information about Fan & Fuel Digital Marketing Group, or this project, please call the Fuel Team at 760.544.6084.